What Exactly is Tiktok?

6 Aug 2019 Uncategorized

The name TikTok is onomatopoeia for the sound of a ticking clock and represents the short format of the videos

TikTok is an iOS and Android social media video app for creating and sharing short lip-sync, comedy, and talent videos. The app was launched in 2017 by ByteDance, for markets outside of China. ByteDance has previously launched Douyin for the China market in September 2016. Douyin was developed in 200 days, and within a year got 100 million users, with more than 1 billion videos viewed every day.
The application allows users to create short music and lip-sync videos of 3 to 15 seconds and short looping videos of 3 to 60 seconds. It is a leading short video platform in Asia, the United States, and other parts of the world. TikTok is not available in China and its servers are based in countries where the app is available.

The TikTok mobile app allows users to create a short video of themselves which often feature music in the background, can be sped up, slowed down or edited with a filter. To create a music video with the app, users can choose background music from a wide variety of music genres, edit with a filter and record a 15-second video with speed adjustments before uploading it to share with others on TikTok or other social platforms. Its tunes are varied pop, rap, R&B, electro, and DJ tracks serve as backing for its 15-second video clips.

The app allows users to set their accounts as “private”. Such accounts’ content remains visible to TikTok but is blocked from TikTok users who the account holder has not authorised to view their content. Users can choose whether any other user, or only their “friends”, may interact with them through the app via comments, messages, or “react” or “duet” videos. Users also can set specific videos to either “public”, “friends only”, or “private” regardless if the account is private or not.

The videos are tall, not square, like on Snapchat or Instagram’s stories, but you navigate through videos by scrolling up and down, like a feed, not by tapping or swiping side to side.

The platform is said to have an addictive quality and high levels of engagement with its personalized feeds of quirky and creative short videos.

TikTok was downloaded more than 104 million times on Apple’s App store during the full first half of 2018, according to data provided to CNBC by Sensor Tower, an app analytics platform based in San Francisco. It surpassed Facebook, YouTube, and Instagram to become the world’s most downloaded iOS app for that time period.

TikTok recently began testing ads and also makes money on in-app purchases. Users can buy coins to tip their favorite creators on the platform. It has grossed $80 million from in-app purchases globally, according to an April report from Sensor Tower. In Q1 2019, user spending reaching an estimated $18.9 million globally, which was 222% more than the app grossed during the same period last year.

Tiktok is available in over 150 markets, and in 75 languages worldwide.

Source: Hashtag Social

What is the Impact of Technology on Our Society?

1 Aug 2019 Uncategorized

The rapid growth of technology has become a force to reckon with such that we cannot exist without it. You and I depend on every form of technology to go about our regular lives. However, it is good to note that technology has impacted the society both positively and negatively. Let us dive more into it.

The Top Positive Impact of Technology

Whether it be playing online games with a Resorts casino bonus code, or going out with your GoPro, there is a lot that you can do. Here is how technology has improved our life.

#1. Has improved agriculture
Food is vital in our lives, but the current human population cannot be sustained with limited resources. However, technology has given farmers a chance to grow large quantities of good even in small tracts of land. Also, they can access fertilizers and other tools which boost crop productivity.

#2. It has improved the transport sector
Transportation has evolved in a great fold with time. People can move quickly from one continent to the next. Technology has revamped the transport sector and improved it such that mobility is more accessible. For instance, there are electric trains which can move almost at the speed of light. We have gone further to explore space and even landed on the moon and Mars.

#3. Technology has revamped communication
Communication is the only way that we can pass information. There are various forms of mediums we use to communicate that have been impacted by technology. For instance, the rise of social media has made it easy for people to know each other and talk despite the distance. The Internet, radio, TV, and others are acting as tools where they inform the rest of the world what is happening.

The Negative Impact of Technology

#1. Technology is straining natural resources.
Natural resources have depleted a significant lot that there is a rising concern. Yes, we are glad that technology is rising rapidly, but it is harming our earth. For instance, natural metals need to be mined continuously so that we can develop gadgets such as phones and computers.

#2. There is a rise in population.
In 2017 the World Population clocked to 7.7 billion. Advanced technology has improved the health sector, thus reducing the mortality rate. This is good news, but there is also a downside. It is becoming hard to sustain the current population with limited resources.

Integrate Salesforce with a Cloud-Based Data Warehouse

1 Aug 2019 Uncategorized

Data from Salesforce (a cloud computing platform managing your interactions with current and potential customers) could be a saving grace for anyone working in the sales or marketing industries, since it provides insights that few other platforms can provide. However, knowing how to read this data is just as vital as finding it in the first place.

Using cloud-based data warehouses alongside your general Salesforce usage can help with integrating it into your other data sets. A data management and warehousing platform can allow you to review data collected by Salesforce, and integrate it into your other company-related data.

Here are some perks of integrating salesforce data into your everyday business work:

Find the right warehouse platform

First and foremost, you’ll want to find the right data warehouse platform to integrate Salesforce with. This is important because, even though Salesforce is compatible with many different platforms, only some will provide you the tools and integration you need to be a successful, well-run business.

Blendo Salesforce integration gets all of your data into your warehouse and can help find answers to data and sales-related questions. With platforms like this, you can also assess leads and deals and pursue whatever’s most promising.

Create a unified view of customers

Another perk of integrating Salesforce is the fact that it you get a more unified view of customers for your employees. It’ll paint a more complete picture of your customer and aid in finding the most promising leads.

Virtualize and manage data

By integrating Salesforce, you also can virtualize and better manage any data that comes to your business. Virtualization, for one, brings agility to the use of data, and this virtualized data can be more readily accessible and proactively managed.

Likewise, the management of data is made easier because platforms which integrate Salesforce use open application programming interface (API) to allow applications integrated into one another to communicate better. This makes managing the data sets coming from multiple platforms to be easier.

Consider integrating more

Lastly, if using Salesforce proves successful for your business, consider some other ways you can make use of this gold mine of a data platform. Data integration is merely the first step of all of the possibilities you can have using Salesforce.

There’s also process, security, and user interface integration to implement in your office. Here are a few key differences between all four:

Data integration: Mere data integration, though incredibly helpful, just means that the unified data platforms communicate with one another. By having these platforms communicate and work together comprehensively, it promotes employee efficiency and ensures quality, consistent data sets. It can also deliver one data set to another for comparison and analyses.

Process integration: Next, process integration takes what data integration does and goes a step further. Process integration throws applications designed for workflow into the mix so that business processes exist end-to-end. This creates a more cohesive working system.

Security integration: Security integration makes accessing information both on the employee and customer side of things easier and less administrative in nature. By combining authentication systems with these platforms, data and information can be accessed appropriately by the individual.

User interface integration: And last but not least, user interface (UI) integration just makes the overall experience of using the platform easier for users by integrating systems to create one entry-way for multiple different applications. It streamlines the platforms by bringing them into one place and enhances the overall user experience.

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